We know that the search engine traffic matters a lot for any blog or
website. If we will properly use them then we will be able to receive a
huge amount of good traffic for our blog or website. As we know There
are many search engines on the Internet, some of which share the same
algorithm and techniques and others which have unique algorithms. In
order to determine the search engines you need to target in your SEO
plan, you have to understand how each search engine works and the
potential traffic that you can receive from it for your blog. The major
search engines include Google, Yahoo, and Bing. While Google is the most
targeted engine in SEO, other search engines can provide traffic that
can even affect your website Google rank in an indirect way.
Review the Google Search Engine
There is no doubt that Google (www.google.com) is the largest search
engine, and its page rank algorithm formed the basic rules for early
known search engine optimization. It was the first to rank indexed pages
based on multiple factors and display these indexed pages based on
their Google ranking. Google has an enormous number of servers located
in countries worldwide, and having your website indexed by Google can
help your website receive a lot of organic traffic. That said, many SEO
techniques target putting websites at the top of Google rankings so they
will appear at the top-most search position in the search results page,
which is known as Search Engine Results Page (SERP).
Review the Yahoo Search Engine
Yahoo (www.yahoo.com) has its own web crawler (Yahoo Slurp) and it uses
different indexing capabilities to index your blog or website. While
Google focuses more on the concept of the search term and how users use
different combinations of keywords, Yahoo focuses on the search keywords
itself. Also, it places a lot of attention on the page title and
Metadata. Understanding how the Yahoo search algorithm works will help
you optimize your website or blog for Yahoo search. Also, Yahoo has its
own paid directory, (http://dir.yahoo.com/), where you can submit your
blog or website for indexing. Yahoo is now powered by Bing.
Review the Bing Search Engine
Bing (www.bing.com) is a popular Microsoft search engine. It is based on
its predecessors, MSN and Live Search, which were old Microsoft search
engines. The Bing algorithm places a greater focus on the web page title
and description Metadata, similar to Yahoo. However, Bing has a better
way to process queries and search terms than Yahoo. While major search
engines take into account the authority of a link and the length of time
a blog or website has existed on the web, Bing is not restricted in
this way. This is helpful to remember if you are building a new website,
because Bing can index your website much more easily than Google, which
puts the website domain name age as one of the important factors when
indexing links and considering it trustworthy.
Review the AOL Search Engine
AOL (www.aol.com) is an old search engine. While AOL currently depends
on Google to enhance the search results for those using AOL as their web
searching tool, it depends on its own listing or
external web links to display the search results. When you use AOL, you will notice that it provides
both horizontal and vertical search as well as free search results and
paid search results, which are promoted links that meet with your search
criteria.
Review the Ask Search Engine
Ask (www.ask.com) is an old search engine with a different method of
organizing a search. Ask groups the search results in a vertical search
that can help the user narrow the search results. Ask is also a question
and answer platform and allows users to ask questions and find answers
from its own database. At this time, Ask is most focused on the Q&A
search, which you will notice when you do a search on the Ask website.
The results appear in the form of answers to your questions. While this
may not affect your search engine optimization process, it can still
drive traffic to your blog or website if your content has been indexed
by the Ask search engine.
From Team SkyUrdu Blogger
We hope that you have enjoyed the above session of discussion about "Different Types Of Search Engine".
We have tried our best to provide more and more information about
various search engines.If you are confused about anything then kindly
drop a comment below. We will reply you as soon as possible. Peace and Happy Blogging.